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Roy F. Baumeister: 2 ideas worth knowing

2 ideas from Roy F. Baumeister, each explained in a minute and credited to the original work. Free on Savvy.

• One bad review outweighs a dozen good ones — and it's measurable

  A single scathing review can outweigh a dozen glowing ones in memory, and it isn't just a feeling. Roy Baumeister and colleagues found bad events, bad feedback and negative impress…

  — Roy F. Baumeister, Ellen Bratslavsky, Catrin Finkenauer & Kathleen D. Vohs, Bad Is Stronger Than Good

• Wanting to belong isn't a soft need. Two psychologists argued it's as basic as hunger

  In a widely cited 1995 review, Roy Baumeister and Mark Leary argued that forming and keeping lasting social bonds is a fundamental human motivation, not a byproduct of other needs.…

  — Roy F. Baumeister and Mark R. Leary, The Need to Belong: Desire for Interpersonal Attachments as a Fundamental Human Motivation

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